![wetransfer logo wetransfer logo](https://servicesdown.com/img/wetransfer-logo.png)
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#Wetransfer logo plus
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#Wetransfer logo professional
England's primary professional football competition kicked off its 2016/2017 season with a significantly more minimal lion's head logo, while Design agency Pentagram gave Mastercard its first branding redesign in 20 years, creating a more minimal logo and visual identity for the credit card company. The rebrand comes alongside a redesigned website, which is updated with clearer navigation, a bigger transfer box and a new feature allowing people to download single files.īrands are increasingly scrapping their previously complicated logos in favour of simplified designs.
![wetransfer logo wetransfer logo](http://mrmattyoung.co.uk/wp-content/uploads/2017/04/Wetransfer-thumbnail.png)
"It needs to be perfect, all the way down to the tiniest detail." "When focusing on just two characters for a logo, good is no longer good enough," he said. As well as being without the "transfer" portion, the new logo sees the bold We symbol become thicker, and with a higher smile on the e While focusing on two letters made the logo appear cleaner, Remie noted that the design needed to be tighter. The old logo was scribed in a sans-serif lowercase font, and was made up of a blue We symbol with a dramatically curving "e", followed by the word transfer in grey.Īs well as being without the "transfer" portion, the new logo sees the bold We symbol become thicker, and with a higher smile on the e. The old logo was scribed in a sans-serif lowercase font, and was made up of a blue We symbol with a dramatically curving "e", followed by the word transfer in grey "Starting with an empty canvas, our mission was to create a symbol that captures just the right personality, one that is technically well-executed, and can clearly be read as 'we'," said Remie. To create the simplified "We" logo, the company began the design in-house before reaching out to type studio Bold Monday's Paul van der Laan to work on the finer details.